• Time to even the score.

    While college athletes can now make money by selling their name, image, and likeness (NIL) rights, female athletes are getting fewer opportunities and less compensation than their male peers. It’s time we give them a fair shot.

Women’s equity is the name of the game.

The numbers don’t lie. NCAA Division I male athletes are out earning Division I female athletes in NIL compensation by a long shot. H&R Block is committing millions of dollars to help level the playing field. 

Get the details
men 62.7% women 37.3% total compensation comparison

  • Everyone should get every dollar they deserve – not just during Tax Season.

     H&R Block is championing equity in college sports by committing millions of dollars in sponsorship support and tax prep assistance to female athletes. We’re teaming up with female college athletes lending their voices to this important cause.

    A fair shot video thumbnail

  • University of South Carolina

    Zia Cooke

    A “Fair Shot” alumna, Zia is a two-time Gold Medalist and collegiate basketball player for the South Carolina Gamecocks. She has received McDonald’s All-American honors, and was named a finalist for the Naismith Player of the Year award. Zia continues to dominate in her senior season, as the team works toward another NCAA championship.

  • Florida Agriculture and Mechanical University

    Aniya Hoggatt

    Aniya goes above and beyond in more ways than one – first as a jumper on the FAMU Women’s Track & Field team, and also as a member of Alpha Kappa Psi and Scholars of Finance. She not only prides herself on being a student athlete, but also being heavily involved in the community, on campus, as well as in her sport.

  • University of Oklahoma

    Jordy Bahl

    Jordy is a sophomore pitcher for the University of Oklahoma softball team, where she helped the Sooners win the 2022 NCAA Women’s College World Series. Her individual awards include being voted the 2022 National Freshman of the Year, and receiving All-American honors.

  • California State University, Northridge

    Anessa Campos

    Anessa is a third-year student at Cal-State Northridge, a star player for their Division 1 women’s soccer team, and has been nearly 100% deaf for her entire life. She was a member of the 2022 U.S. Deaf Women’s National Soccer Team that won the Olympic Gold Medal at the Deaflympics in Brazil, and is looking forward to bringing home a second consecutive gold medal in 2023.

  • A team effort.

  • Picture of Emma Grace Berni

    Emma Grace Berni

    University of Montevallo

    Lacrosse

  • Picture of Sydney Large

    Sydney Large

    Central Oklahoma University

    Rowing

  • Picture of Belle Kuhnert

    Belle Kuhnert

    College of Charleston

    Tennis

  • Picture of Grace Lyons

    Grace Lyons

    University of Oklahoma

    Softball

  • Picture of Carson Branstine

    Carson Branstine

    Texas A&M University

    Tennis

  • Picture of Alexa Rossum

    Alexa Rossum

    Stanford University

    Track & Field (Sprints)

  • Picture of Kaylin Strahan

    Kaylin Strahan

    Clark Atlanta University

    Track & Field (Hurdles)

  • Picture of Maya Green

    Maya Green

    University of California, Berkeley

    Gymnastics

  • Picture of Katie Beiler

    Katie Beiler

    University of Louisville

    Rowing

  • Picture of Keonilei Akana

    Keonilei Akana

    University of Texas

    Volleyball

  • Picture of Etta Carpender

    Etta Carpender

    University of Texas

    Rowing

  • Picture of Anna Jensen

    Anna Jensen

    University of Texas

    Rowing

  • Picture of Karenna Groff

    Karenna Groff

    Massachusetts Institute of Technology

    Soccer

  • Picture of Sam Swart

    Sam Swart

    Syracuse University

    Field Hockey/Lacrosse

  • Picture of Amaya Gainer

    Amaya Gainer

    Florida Agriculture and Mechanical University

    Softball

  • Picture of Derrian Gobourne

    Derrian Gobourne

    University of Auburn

    Gymnastics

  • Picture of Icie Cockerham

    Icie Cockerham

    Southern Mississippi University

    Golf

  • Picture of Mia Ewell

    Mia Ewell

    Morgan State University

    Softball

  • Picture of Paige McCormick

    Paige McCormick

    University of Louisville

    Swim & Dive

  • Picture of Olivia Rothfeld

    Olivia Rothfeld

    Towson University

    Tennis

  • Picture of Lauren Waddles

    Lauren Waddles

    Samford University

    Tennis

  • Picture of Corey Friedenbach

    Corey Friedenbach

    San Diego State University

    Track & Field (Middle Distance)

  • Picture of Yasmeen Tinsley

    Yasmeen Tinsley

    Monmouth University

    Track & Field (Distance)

  • Picture of Savannah Vach

    Savannah Vach

    University of Miami

    Volleyball

  • Picture of Nicklin Hames

    Nicklin Hames

    University of Nebraska

    Volleyball

  • Picture of Julieanne Bou

    Julieanne Bou

    Marquette University

    Tennis

  • Picture of Reagan Martinsen

    Reagan Martinsen

    Central Michigan University

    Field Hockey/Lacrosse

  • Picture of Nicole Hansen

    Nicole Hansen

    University of Nebraska Omaha

    Golf

  • Picture of Breana Cook

    Breana Cook

    Norfolk State University

    Tennis

  • Picture of Emily Oden

    Emily Oden

    University of Minnesota

    Ice Hockey

  • Picture of Jadyn Jay

    Jadyn Jay

    University of Kansas

    Rowing

  • Picture of Shani Idlette

    Shani Idlette

    Clark Atlanta University

    Tennis

  • Picture of Jordynn Cromartie

    Jordynn Cromartie

    Fisk University

    Gymnastics

  • Picture of Alaina Rochert

    Alaina Rochert

    Michigan State University

    Rowing

  • Picture of Paris Washington

    Paris Washington

    Southern University

    Tennis

  • Picture of Avery Connors

    Avery Connors

    Aquinas College

    Swim & Dive

  • Picture of Olivia King

    Olivia King

    University of Minnesota

    Ice Hockey

  • Picture of Asha Fletcher

    Asha Fletcher

    University of California, Berkeley

    Track & Field

  • Picture of Ayoka Lee

    Ayoka Lee

    Kansas State University

    Basketball

  • Picture of Jaiden Fields

    Jaiden Fields

    University of Georgia

    Softball

  • Picture of Lexi Rodriguez

    Lexi Rodriguez

    University of Nebraska

    Volleyball

  • Picture of Emily Cole

    Emily Cole

    Duke University

    Track & Field (Distance)

  • Picture of Trinity Thomas

    Trinity Thomas

    University of Florida

    Gymnastics

  • Picture of Jayda Coleman

    Jayda Coleman

    University of Oklahoma

    Softball

  • Picture of Grace Mccallum

    Grace Mccallum

    University of Utah

    Gymnastics

    • Athlete Reach – 2023

      Map of United States with schools and states highighted

    • Schools Represented

      • Aquinas College
      • California State University - Northridge
      • Central Michigan University
      • Central Oklahoma University
      • Clark Atlanta University
      • College of Charleston
      • Duke University
      • Fisk University
      • Florida Agriculture and Mechanical University (FAMU)
      • Kansas State University
      • Marquette University
      • Massachusetts Institute of Technology (MIT)
      • Michigan State University
      • Monmouth University
      • Morgan State University
      • Norfolk State University
      • Samford University
      • San Diego State University
      • Southern Mississippi University
      • Southern University
      • Stanford University
      • Syracuse University
      • Texas A&M University
      • Towson University
      • University of Auburn
      • University of California - Berkley
      • University of California - Los Angeles
      • University of Florida
      • University of Georgia
      • University of Kansas
      • University of Louisville
      • University of Miami
      • University of Minnesota
      • University of Montevallo
      • University of Nebraska
      • University of Nebraska Omaha
      • University of Oklahoma
      • University of South Carolina
      • University of Texas
      • University of Utah

    • Sports Represented

      Map of United States with schools and states highighted

  • Victory through teamwork.

    Just like in sports, we believe success is best when shared. It’s why this year we’ve partnered with other like-minded brands to carry on our mission to help female athletes – regardless of their sport, division, location, or size of school – get their fair shot at earning the money their talents earned.

  • Whatever your tax situation, we’ve got you covered.

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  • A winning tax strategy for student athletes.

    We’re bringing our tax preparation and filing expertise to college athletes to help them navigate their changing financial circumstances. New rules and new income mean new tax considerations, and we’re here to make Tax Season a winning season.

  • Helping all college students file with confidence.

    Winning in the classroom is hard enough. It’s why we help to make tax filing for college students as easy as possible.

  • Whatever your tax situation, we’ve got you covered.